For one box office record, The Force is still stronger. After slaying every record held by Star Wars: The Force Awakens over the first ten days of its release, Avengers: Endgame finally came up short for bragging rights to the best 2nd weekend gross ever. Its $145.8 million domestic haul falls just short of the [...]
To paraphrase Doctor Strange, we’re in the second weekend now. After Avengers: Endgame obliterated opening weekend box office records both domestically and globally (read the long list here), it continued its Thanos-like carnage of marks heretofore set by Star Wars: The Force Awakens back in 2015. Having raked in $357 million domestically in its first three [...]
For Avengers: Endgame, dusting box office records was a snap. Audiences assembled around the world as Avengers: Endgame -- the final chapter in the first decade-plus of the Marvel Cinematic Universe -- set a new opening weekend record gross of $1.2 billion dollars. That's double the record set a year ago by Avengers: Infinity War. [...]
I honestly can't remember the last time a movie has been #1 at the box office for two weeks running and all the talk swirling around it is has been what an absolute disaster it is. But such is the case with Solo: A Star Wars Story and, objectively speaking, the hot take is a fair [...]
UPDATED FINAL NUMBERS: Thanos may have been a tough foe, but the Force wasn't. This movie's got some serious stones. Avengers: Infinity War, the cliffhanging "beginning of the end" for the current Marvel Cinematic Universe storyline, hauled in $258 million at the North American box office over its opening three-day weekend, beating previous record holder [...]
Marvel reaps familiar results with a strange debut as Benedict Cumberbatch works some magic to defy low box office projections. Forecast to take in anywhere from $55-to-$75 million, Doctor Strange far exceeded expectations with $85 million over its first three days. The third best debut for any movie in the Marvel Cinematic Universe (trailing Iron Man's $98.6 million and Guardians [...]
Two of the biggest brands in all of Moviedom are tracking for so-so launches. That perspective is, of course, extremely relative, but still interesting to see in context of their brand histories, particularly when you also consider the growth of higher IMAX and 3D ticket prices in recent years. Doctor Strange, the latest evolution in [...]
It was feast or famine at the Summer Box Office in 2016. Mostly famine. There’s a steep drop-off after the Top 4 movies that opened and played between May 1st and Labor Day, and even the last one in that top ranking is still deemed a mixed bag in terms of its success (in other [...]
The secret's out: animated films rule the box office. This past weekend, The Secret Life of Pets opened to a record-breaking $103 million. That's the largest debut for a non-sequel animated film ever (and the first to cross $100 million in its first three days), topping last year's $90.4 million notched by Pixar's Inside Out. Pre-weekend estimates [...]
Team Marvel vs Team DC. Who's side are you on? The box office answer is clear. Just a little over a month since DC launched their Universe with Batman V Superman: Dawn Of Justice, Marvel followed up with its own much-hyped Heroes v Heroes showdown, Captain America: Civil War. The latest Marvel entry outpaced BvS, [...]