If the old school poster is any indication (see below), Jurassic World director Colin Trevorrow is hoping his new indie feature The Book of Henry evokes kid-centric Amblin adventures from a generation ago (E.T., The Goonies, etc.), with a few dashes of twee for good measure. If the first trailer is any indication, he’s not going to equal his ambition.
Trailers can be deceiving, sometimes pitching the movie they think is easiest to sell rather than the one it actually is, but if this ends up being an honest trailer then The Book of Henry will likely land as a failed attempt at 80s-era homage (and not on par with the likes of J.J. Abrams‘ Super 8).
We’ll know for sure when The Book of Henry (starring Jaeden Lieberher, Naomi Watts, Jacob Tremblay, Sarah Silverman, Lee Pace, and Dean Norris) opens this summer on June 16, 2016 – against Pixar’s Cars 3, no less. Isn’t that going to steal from a segment of this movie’s hopeful core audience? A few things don’t quite add up here, including the marketing strategy.
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